THAT SPORTS MERCH PODCAST.

SPORTCONSUMERINNOVATION
Written By Nick Lodge

We were delighted to be asked to be a guest on ‘THAT SPORTS MERCH PODCAST’

We talked about the expansive world of STADIUM RETAIL, FAN ENGAGEMENT and DIGITAL CONNECTION.

At a time when the global football marketplace is growing at a pace we’ve never seen before - thanks to the MLS and Saudi Pro league, it’s more important than ever to strengthen club values, commercial set-up and fan sentiment.

Nick Lodge
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BATTERSEA POWER STATION.
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THE IMPORTANCE OF ‘PLACEMAKING’ IN RETAIL.