THE EVOLUTION OF THE RUNNING APP.
In recent years, there has been a remarkable shift in how people approach fitness and wellbeing, with mobile running apps playing a pivotal role in this transformation. These apps have revolutionised the way we track our runs, monitor our progress, and connect with a global community of fitness enthusiasts.
THE ECONOMIC GROWTH OF WOMEN’S FOOTBALL.
THE ECONOMIC GROWTH OF WOMEN’S FOOTBALL.
As the 9th Women’s World Cup is about to kick-off in New Zealand and Australia, we take a look at how Women's football has experienced a remarkable surge in popularity, both on and off the pitch. As the game continues to evolve, so does its economic impact.
THE VALUE OF FAN CONNECTION.
Football has established itself as the world's most popular sport, capturing the hearts and minds of millions of fans across the globe. It transcends cultural and geographical boundaries, acting as a universal language that brings people together. In the global football market, fan connection plays a pivotal role in shaping the sport's popularity, driving revenue streams, and creating a sense of community.
THE AGE OF THE SUPER STADIUM.
In recent years, the world of sports has witnessed a revolution in stadium design and fan engagement. Modern super stadiums are pushing the boundaries of architectural innovation, offering breathtaking structures and incorporating advanced technologies that enhance the overall fan experience.
THE GROWTH OF E-GAMING.
In the blink of an eye, e-gaming has soared to become an unstoppable global force, capturing the hearts of millions and commanding an astonishing economic value that leaves traditional industries in awe.
THAT SPORTS MERCH PODCAST.
We were delighted to be asked to be a guest on ‘THATS SPORTS MERCH PODCAST’. We talked about the expansive world of STADIUM RETAIL, FAN ENGAGEMENT and DIGITAL CONNECTION. At a time when the global football marketplace is growing at a pace we’ve never seen before - thanks to the MLS and Saudi Pro league, it’s more important than ever to strengthen club sentiment, commercial set-up and fan sentiment.